June 23-24, 2021
As director of the Indiana University Bicentennial from 2015 to 2020, Kelly was responsible for the leadership and strategic management of this multi-year, multi-campus academically focused program that included 27 signature projects, 2 grant programs, over 200 student interns, and more than 1,200 volunteers.
Kelly has been at Indiana University for 21 years and serves concurrently as Bicentennial Director and Deputy Chief of Staff to the university president.
She holds a BA in Government and Politics/Russian Area Studies from the University of Maryland; MA in Higher Education Administration and PhD in Higher Education Administration both from Indiana University. Her scholarship focuses on historical perspectives of higher education organizations, governance, and decision-making. As Deputy Chief of Staff, she manages presidential initiatives including: University Honors and Awards; presidential student initiatives; committees and task forces; and serves as the president’s liaison to the Board of Aeons, a student research advisory board.
Corporate VP, Corporate Communications
175th Strategic Program Manager
Emily Gonce is a Corporate Vice President in New York Life Insurance Company’s Corporate Communications Department. In this role, Emily is responsible for supporting the CEO and Executive Committee on enterprise-wide strategic initiatives including overseeing the company’s 175th Anniversary program and supporting the company’s COVID response/ Return to Work initiative and its social justice initiative.
Prior to this role, Emily served in the company’s Office of Governmental Affairs as a lobbyist where she worked to ensure that no legislative or regulatory decisions related to New York Life issues were made without the input of the constituents who would be impacted: NYL agents, employees and policyholders. In addition to leading the company’s grassroots lobbying program, Emily fundraised for the NYL Political Action Committee.
Prior to joining New York Life, Emily worked at New York University's Robert F. Wagner Graduate School of Public Service and for the Delaware State Senate. Emily earned a Master of Public Administration from the University of Delaware and late earned a Certificate in Business Management from New York University.
Perspective, thoughts with a pulse and fresh delivery light Malcheski’s professional world. With over 20 years of agency, marketing and branding experience, Malcheski has directed multiple plans to both business to business and business to consumer clients.
Joan led the 100 Seasons committee for the Packers to include the branding, identity, launch and various tent pole events. Malcheski ensured touchpoints resonated with fans and stakeholders alike during the 16-month celebration of the Packers’ rich history, which was capped by the franchise’s 100th birthday on Aug. 12, 2019. She was nominated for an Emmy® in 2020 for her contributions on the 10-part series/100 Seasons documentary, “Legacy” and is a contributor to the 100 Seasons book for the Green Bay Packers which will be printing and launching in 2021.
Entering her 10th year with the Green Bay Packers, she started with a dual role as the Director of Packers Media Group (Digital) and Brand Engagement for 5+ years. Director of Brand and Marketing has become her primary role with the team and continues to be a passion. Through this area, she aims to deliver impactful strategies, layouts and campaigns that inspire forward thinking and encourage various audiences to take actions. Her goal is to heighten and strengthen engagement with one of the most popular fan bases in the professional sports world. She helps connect Packers’ fans with the team both through reach and depth through all touchpoints.
Meg Lauerman served as co-chair of the celebration of the 150th anniversary of the chartering of the University of Nebraska. The year-long N150 event incorporated strategies and tactics driven by goals of the university. Two years later, elements of N150 are still serving the university in engaging alumni, donors, faculty, and students.
Lauerman served as Director of University Communications from 2001 to 2016 and led the 150th anniversary planning in 2017 and 2018.
Lauerman holds a Ph.D. in Educational Administration and a bachelor’s degree in Journalism from the University of Nebraska, and a master’s degree from Michigan State University. She taught Advertising, Public Relations and Broadcasting courses as a member of the faculty in the College of Journalism and Mass Communications at Nebraska. She also served as a senior producer/director at NET Television, the public television network affiliated with the University of Nebraska.
Lisa has more than 20 years experience in corporate communications, experiential marketing, and sponsorship acquisition.
In 2013, Lisa Founded Anniversary University®, the only company 100% focused on helping leaders fully leverage a milestone anniversary for iconic corporations and leading non-profit organizations and higher-education institutions.
Lisa is a visionary, connector and educator who believes you’re different in the market when you're privy to knowledge, insights, truths or data that others are not. When you combine that with what you uniquely do, you have something of value to offer the world. Anniversary University provides great value to the people we serve.
The cornerstone of Anniversary University® is The Anniversary Forum, an annual gathering widely considered to be the Master Class for those in the early phase of strategically planning an anniversary. The Forum brings together leaders from world-class organizations who share best practices with those that want to know how.
Prior to founding Anniversary University®, Lisa was part of the lead team establishing three of our nation’s premier conferences for women with over 20,000 attendees.
Lisa holds a business degree from New York University and has two beautiful children who were given roots in a lovely town across the Hudson River in NJ. Those roots gave them wings to pursue their passions in New Orleans and Boulder Co.
Lisa has been executing great ideas and building powerful relationships for common her entire career and loves what she does.