2022 Speaker Presentations
Melanie Edwards
Co-presenter
Vice President, Executive Office
Goldman Sachs
Goldman Sachs at 150: A Yearlong Commemoration
Goldman Sachs marked its 150th anniversary with a focus on honoring its unique culture of unwavering commitment to serving its clients and attracting the best people. A wide array of anniversary activities and content, shared internally and externally, brought to life the evolution of Goldman Sachs across a century and a half of growth, change and innovation – acknowledging the contributions of generations of dedicated individuals and the firm’s enduring ability to innovate, execute and evolve.
Ted Ryan
Heritage Brand Mgr. and Archivist
Ford Motor Company
Lincoln: Celebrating 100-years of American Luxury
Anniversaries are largely about the stories that are told and Ted has been at the heart of helping tell the Lincoln Motors 100th Anniversary story,
Ford Motor Company has been celebrating the 100th anniversary of the purchase of Lincoln Motors in 2022, and the Archives has been at the heart of what will be a year-long celebration.
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Mark Rushing
Co-presenter
Assoc, Vice Chancellor, University Relations
University of Arkansas
Key Takeaways: What You Need to Know to Survive and Thrive Through a Sesquicentennial
Practice makes perfect, but how can you properly prepare for what are usually once-in-a-career events? The importance of early and well-defined stages of planning, engagement at many levels and lots of flexibility are among the key takeaways shared by Amy Linimon and Mark Rushing, part of the core team charged with coordinating the 150th anniversary celebration at the University of Arkansas.
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Karen Kozak
Former VP Global Brand, Cargill
Milestone Master, Anniversary University
Developing Your Strategy and the Planning Process are Essential for a Successful Anniversary
How does the largest privately-held company in the U.S. -- which is largely unknown outside of the food and agriculture industry -- tell its story to a global audience? By leveraging a significant milestone and a newly launched brand system to demonstrate how they’ve been helping the world thrive for 150 years. Learn how Cargill used its 150th Anniversary to bridge their proud past to an even brighter future by sharing stories of how they’ve been helping their stakeholders achieve success.
Mary Beth Pate
Exec. Dir., Marketing &
Philanthropy Comms
Cleveland Clinic
A COVID Centennial: A Pandemic Success Story
Plans for celebrating Cleveland Clinic’s 100thanniversary in 2021 were three years in the making—then COVID-19 blew up the playbook. How do you rethink a historic milestone in the middle of a global health crisis? The integrated communications team rose to the challenge.
Mary Beth Pate is in her 17th year as Executive Director, Marketing & Philanthropy Communications at Cleveland Clinic. She will share the shifts in strategy and tactics across all channels that resulted in a memorable global celebration.
Stephen Chambers
Managing Director
Winthrop Group
Your Milestone Anniversary: A Powerful Platform to Tell Your Story
Milestone anniversaries are largely made up of stories and it’s the people in the stories that bring the anniversary to life. Looking back to founding principles, startup stories, innovations, achievements, challenges and successes along the way, reveal the true character of your organization, that is still part of your DNA today. An anniversary is an ideal time to update, modernize, or even wholly transform the narrative about your organization. Getting your story “right” is imperative.
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Lisa Alonge
Founder
Anniversary University®
Making Milestones Matter.
Lisa’s had the privilege of interviewing hundreds of executives who embraced the challenges and opportunities with planning anniversary campaigns. Their collective insights added to her own and one of them is that there are common threads of best practices, whether it’s a corporate, higher-ed or non-profit milestone anniversary.
Lisa will share her insights about what works, what doesn’t and why and the 8 key considerations for successful anniversary planning. Lisa will also talk about the “Anniversary Effect,” which contributes to transformative and measurable outcomes beyond what may be imagined.
Donna Rome
Studio Director
One Of A Kind Inc. Art Studio
Anniversary Art – A Unique Treasure that Captures the Moment and the Legacy.
From her unique 30-year perspective of partnering with organizations celebrating significant milestones, Donna has encountered every possible anniversary scenario. In this presentation, she will show the extraordinary idea that has made landmark occasions memorable for a host of Fortune 500 companies, associations, universities and hospitals, including Cisco Systems, Marriott, Andersen Windows, Oprah Winfrey, SHRM, Johns Hopkins University, AIA, Chicago Bulls and Southwest Airlines.
Amy Linimon
Co-presenter, Assistant Vice Chancellor
Co-presenter, Office of Engagement
University of Arkansas
Co-presenter with Mark Rushing
Allison Prince
Co-presenter
Vice President, Executive Office
Goldman Sachs
Co-presenter with Melanie Edwards