Article excerpt edited from the NFL “Elevating the Fan Experience.” Authored by and printed with permission from the NFL
Business people sitting together and conversing with each other The Packers celebrated their 100 Seasons during the 2018-19 season, however the planning for the year-long event started five years ago, prior to the official launch....More
VP IBM Global Brand System
Anniversaries are wonderful. They provide us all with ready-made moments to reflect on past achievements and celebrate success. In our personal lives, birthdays and anniversaries mark out the passage of time and a “big birthday”...More
Senior Director, Rutgers 250
Since leading our award-winning 250th anniversary at Rutgers University, I have often been asked: what were my most important responsibilities as the celebration’s executive director? My main role, quite literally, was to become a conductor...More
Dir. Communications, Steelcase
As communication professionals, we have learned to handle any critical situation on a 24/7 basis. We’ve trained our teams to listen, respond and monitor the relationship with our stakeholders. We’ve prepared our executives and guided...More
